Marketing

4 Ways Olympic Athletes Can Leverage Their Journey to Build a Profitable Brand

Opinions expressed by Entrepreneur contributors are their own. Olympic athletes are in peril. Let me explain.  My childhood best friend,…

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Abraham Lincoln Proved the Power of Visual Marketing

Opinions expressed by Entrepreneur contributors are their own. “Four score and 7 years ago…” Those historical words have been reprinted…

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Why You Should Look Into Luxury Niches and Micro-Influencer Marketing

Opinions expressed by Entrepreneur contributors are their own. Targeting a niche of clients is the first step in building a…

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5 Reasons Why Your Corporate Blog Has Hit a Wall

Opinions expressed by Entrepreneur contributors are their own. Corporate blog content creation is a top priority of more than 50%…

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Journey Mapping Your Way to a Better Personal Brand

Opinions expressed by Entrepreneur contributors are their own. I’m a 41-year-old personal branding coach and PR consultant with no degree…

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Separating Your Marketing Team From the Others Is Limiting Your Success

Opinions expressed by Entrepreneur contributors are their own. Virtually every business is made up of different teams that serve the…

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The 4 Things You Need to Do to Get (and Keep) Ecommerce Customers

Opinions expressed by Entrepreneur contributors are their own. At the end of summer 2020, Americans had spent 14 billion hours —…

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How to Build Brand Loyalty Through Augmented Reality

Opinions expressed by Entrepreneur contributors are their own. No less than 75% of consumers now expect retailers to offer an…

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How Content Writing Agencies Will Revolutionize Digital Marketing

Opinions expressed by Entrepreneur contributors are their own. Technology is on an exponential growth trajectory throughout our lifetime, as an unending…

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The Emergence of the Cloud in Marketing

Opinions expressed by Entrepreneur contributors are their own. One of the biggest trends of the last decade was the emergence…

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5 Corny Jokes Will Get You Past Cold-Calling Gatekeepers

Opinions expressed by Entrepreneur contributors are their own. The Jungle Cruise has been a fan-favorite Disney ride for decades, but…

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3 Ways to Use Authenticity to Build Customer Loyalty

July 3, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. In recent years, the word authenticity…

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4 Effective Ways to Market Your Etsy Business

September 13, 2017 8 min read The following excerpt is from the Staff at Entrepreneur Media Inc. and Jason R.…

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Lessons About Marketing Complacency I Had to Learn the Hard Way

June 12, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. 2020 cast many unprecedented obstacles for…

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If You’re Using These Marketing Tactics, You’re Hurting Your Brand’s Credibility

You’ll need good marketing to increase sales in your business, so have a solid strategy. Free Book Preview: Brand Renegades…

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3 Revenue-Increasing Reasons Why You Should Use a Podcast in Your Content Marketing Strategy

There’s a lot of noise in the marketplace, so standing out will position you for success. Grow Your Business, Not…

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