Not always: The name change from Volskwagen to Voltswagen was just a joke

It was a joke for April’s Fool, the American April Fool’s Day, which will be celebrated this week.

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!

March 31, 2021 2 min read

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

This week media around the world – including Entrepreneur – circulated the news that Volkswagen would change its name to Voltswagen in its branch in the United States in an effort to strengthen its branch of electric cars. However, according to The Wall Street Journal , it was only a joke advanced by April Fools’ Day in the United States (April 1) and part of a marketing campaign to boost sales of the new ID4 model.

The automotive company issued an official statement this week in which it announced from May Volkswagen of America would change its name to Voltswagen of America. The company later came out to deny the change by confirming that it was all a marketing strategy around April Fool’s Day to highlight the launch of the ID4. All tweets about the change have already been deleted.

Sources consulted by the Reuters news agency remarked that it was all a marketing stunt to announce Volkswagen’s electric vehicle plans.

Phillip Malone

Phillip started his career as a freelance journalist who wanted to change the way traditional news reporting work. His venture, Feed Voice, is a move to introduce to the readers a fresh new wave of news reporting. As a learned founder of the news platform, he renders his genius news pieces based on Automobile niche.
Back to top button